Short and simple is always better, and of course, remember to be audience-focused and benefit-led…Read More
Business and communication insights
Before you read on, check yourself with these three questions –
What makes a message easy to understand?
What makes a message memorable?
What makes a message effective at helping you achieve your objectives?
As a teacher of public speaking skills, I am a distracted audience member. Whether the speaker is great and really holding the audience, or less-than and struggling (whether aware of it or not), I inevitably wonder, “why?”Read More
Build strong connections for your brand through powerful communication and storytelling and you will attract new customers. Good things happen because you draw your most important ones even closer…Read More